Content

Be a part of a live podcast taping! Four musicians will create improvised music based on the theme of "instant feedback." Audience members can participate in the improv by posting a Twitter message with our session hashtag pcn10ore. These Twitter messages will then be read by a vocal synthesizing program and mixed live into the show.

This session will be a unique opportunity to witness how a live-music podcast is recorded. A short Q&A will take place after the show. Not to be missed!

Bluegrass/newgrass star Sam Bush had a challenge. His CD 'Circles Around Me' was released in the late fall of 2009, a time when he'd be off the road for several months. How could he and his label Sugar Hill Records keep a spotlight on the album after the initial reviews got published? How could they create a sales story to lead into the spring/summer festival season? The answer was Sam Bush Television, a branded weekly drop of high-value video exclusively at SamBush.com, promoted by concerted efforts across social media.

Cliff Ravenscraft is a full-time podcast producer and podcast consultant. He has been podcasting and consulting other podcasters since December of 2005. He's produced 2,000 of his own individual podcast episodes and has an audience of more than 50,000 subscribers to his network of podcasts that can be found at gspn.tv.

In this session, Cliff will share nearly 100 items that he looks at when he is hired to evaluate a podcast for a client.

Content strategy is an emerging practice, and it involves a lot more than just text - it also includes images, video, and audio. We'll talk about content inventories, qualitative content reviews, learning what your users want, how social media and analytics fits in, and designing a workflow for the content creation process. We'll see who's doing it right, and what you can learn from their sites. You'll leave knowing how to create high-quality content that meets users' needs and that reinforces your company's brand.

Tired of using the same three fonts on all your web design work? Want to spice up your approaches to typography on the web?

We'll take a look at some techniques for kicking things up a notch, ranging from innovative CSS tricks to using non-core fonts.

One of the things that can separate your podcast from others in the same niche is the effective use of music. In this seminar we will explore some of little known sources for music that you can use in your podcast, as well as bed music for your intros and bumpers.

Show your users or potential customers how to user your product in short segments of screen video captures. Then wrap these videos into a feed to create a screencast.

I'll show you some of the basic tools and process that go into creating screencasts. Both software and hardware needed to get started, as well as some best practices for content creators at all levels. If you've ever considered add screencasts to show off your product or just want to add how-to videos to a online help site, this session will show you all the tools to get started.

Podcasting as Media

This session will review how the podcast Concert Blast became accepted as the New Media to review concerts, interview artists, and to promote music events.

This session will have an overview of the steps that Concert Blast took that began their journey since May of 2005. The importance of having your passion to follow through on a timely basis, how to contact the right people, and how to get the attention of the people with the power to accept you to be the New Media.

Skype has become a perfect tool for creating a panel discussions on your podcast. We'll go through the basics of what tools you need, costs, how to set-up your computer and record from Skype for your podcast.

Please post comments and questions you may have below; then I can adjust my presentation so everybody gets something out of the time we have. Thanks!

On the web, just being present longer cuts it. Instead, you've got to deliver content and value to your customers in ways that leave them thrilled. Unfortunately, in the fast paced world of web design and development, the design of the user experience - the work dedicated to making sure the website serves the customer in the best way - often gets neglected or omitted. In today's marketplace, better usability equals bigger revenue, as is being proven time and again.