In-Depth

A full run down of setting up your social media broadcasting system to increase and monitor your brand awareness using all the latest tools!

This will include:

- Setting up your social network profiles for yourself or brand
- Linking your profiles together to avoid duplicate publications
- Using social aggregators to update all networks at once
- Monitoring mentions of your name and/or brand across the web
- Adding SEO into the mix
- Establishing your 'Thought Leadership'
- Broadcasting and monitoring from your mobile just as easy as if you were at home

It used to be that a website was important to get your business out there and maybe even some SEO... well now its online video. Find out how to make an effective online video, and how using social media can bring more clients to your business using less money than ever before! The experts in online video and social media in Nashville, discover615.com present leveraging your business through online video and how its changing the face of the advertising world.

Cliff Ravenscraft is a full-time podcast producer and podcast consultant. He has been podcasting and consulting other podcasters since December of 2005. He's produced 2,000 of his own individual podcast episodes and has an audience of more than 50,000 subscribers to his network of podcasts that can be found at gspn.tv.

In this session, Cliff will share nearly 100 items that he looks at when he is hired to evaluate a podcast for a client.

Collaboration is the key to any businesses' success. Today's economy finds many of us working alone or with remote teams online. You can utilize thousands of available social apps to communicate with others, but until you understand how to respect the laws of true collaboration these tools are useless.

Join our session to learn how to value the power of true collaboration and leverage online social media to gain personal growth, and execute at a new level of "great."

Learn the do's and dont's of helping your company become more relevant in today's technology boom.

Learn where to begin and how to determine the digital tools that translate into success.

Few Content Management Systems, or blogging platforms, manage SEO quite like Wordpress. Learn how to setup Wordpress to manage the majority of on-site SEO.

Justin shares tips, plugins, code, and actionable items to help you optimize your Wordpress blog.

Justin is the SEO Manager at Paramore|Redd Online Marketing. In August, Justin received national recognition for his article on search engine friendly design. His post "9 SEO Tips for Attractive Search Engine Friendly Web Design" won Marketing Pilgrim's 4th Annual SEM Scholarship contest.

WordPress is by far the most versatile blogging platform in existence. With it's nearly infinite number of plugins, its ease of use (both for user and designer/developer), and its way of managing content make it the perfect solution for any small website or blog. But, can it be used for more? What if you want to run a podcast? A premium content site? A membership directory? What about a Photoblog?

The answer is simple: There's an app for that (a web application, that is).