Karma Lounge

As Media Director for Paramore|Redd I have had the privilege of overseeing social media efforts for clients like Tennessee Tourism, Back Yard Burgers and Chase Amazon Rewards. We've learned how to do social the right way, but we've also learned a few valuable lessons the hard way.

Pundits tell us that individuals have more power now than ever before thanks to the explosion of personal media from blogging to podcasting to video sharing to social networking to mobile apps to location-based services.

Are we using this power responsibly and effectively? Is social media growth sustainable? Why are we behaving in an anti-social manner on social networks?

No cribbed answers or parroted advice, just questions to start the conversation that we–the evangelists, experts, and early adopters–need have.

Using best practices to fine-tune your e-newsletter so that it more effectively communicates with your audience.

So, you're on Twitter. You have 887 friends on Facebook. Are you engaging and interesting online as well as in person? Do you talk to people at networking events or are you a wallflower wino (nothing against winos)? Most people are a little bit of both, and I want to teach you about Social NETiquette, combining traditional networking hints with social media outlets.

Tired of using the same three fonts on all your web design work? Want to spice up your approaches to typography on the web?

We'll take a look at some techniques for kicking things up a notch, ranging from innovative CSS tricks to using non-core fonts.

In this session we will present the following:

• Brief overview of the Drupal CMF
• Detailed look what common Drupal components can be used to build your podcasting website.

Newspaper readership is at its lowest point in 70 years even though the population has tripled over that same period. Magazines and even television have been in steady decline since 2000. And, Bill Gates believes that no one-NO ONE- under 50 will use the Yellow Pages at all! The old stuff ain’t working, because people have moved online.

WordPress is by far the most versatile blogging platform in existence. With it's nearly infinite number of plugins, its ease of use (both for user and designer/developer), and its way of managing content make it the perfect solution for any small website or blog. But, can it be used for more? What if you want to run a podcast? A premium content site? A membership directory? What about a Photoblog?

The answer is simple: There's an app for that (a web application, that is).